Matters of Discretion, or, One Way Writing is Like Dating

Along with my IRL friends, my kids’ friends, and my enormous family, I’m accumulating a growing number of writers on my social network feeds. I like it a lot. One of the newest additions to my Facebook friends list is American novelist Sarah Dunster. I’ve met her only once, but through her online voice I’ve grown to admire the heck out of her as a human being.

She’s currently pitching manuscripts to major literary agencies. I learned about it through her fascinating practice of reporting the responses she’s been getting to her queries. It only takes one positive response – one agent willing to take on a book project – to end the pitching process. Sarah hasn’t received that one response yet so the replies she’s been reporting have been what dour folks like me would call rejection letters.

That’s not what Sarah calls them — at least, not all of them. She seems to prefer the term “polite letters.” She announces them and will sometimes share excerpts of them – anything positive or personalized. Perhaps it’s a way of celebrating warmth, encouragement, and humanity in a process that usually ends in dismissive dead silence. It’s one of the loveliest, most surprising acts of making lemonade out of lemons I’ve seen in a working writer.

When a “polite letter” arrives at my house, I log it, shred or delete it, don’t mention it to anyone but my husband, and only after I refuse to cook and insist he go out to dinner with me.

Maybe I lack the sweetness to make lemonade. I, the girl who, thanks to my parents, went to eleven different schools before I graduated, learned to cope with disappointment by moving on, starting over. When it comes to something like a book proposal, there’s nothing wrong with that strategy. The sooner a rejection is obliterated, the better for me and everyone around me. Get on with it!

I’m convinced both Sarah’s way and my way are fine approaches to rejection. As long as we go on writing and improving our writing, it doesn’t matter how we handle setbacks. Into the shredder or onto Facebook – either one is fine. Looking for the bright side or the blank slate — there’s no wrong choice.

Sarah’s sharing of her rejections on a social network is, by definition, social. My choice to not share mine isn’t meant to be social – but it is.

When an acceptance letter, an award nomination, a good review, or any helpful press coverage comes my way, I tell everyone. I hit Facebook, Twitter, Tumblr, and this blog to let everybody know my good news. And then I refuse to cook and insist we go out for dinner.

Sarah shares her good news too. It’s on her Facebook feed right along with her “polite” letters. Every writer does this. It’s 2015. The world is chock-full of books and if writers won’t talk about our own work, no one else will.

It’s especially true for writers working with small presses with constrained marketing resources. There are publishing companies (not mine, thank goodness) that require authors to prepare “marketing plans” and submit them along with manuscripts when there’s still no publishing agreement in sight.

My small publisher makes a little go a long way. Thanks to their efforts, I had good publicity for my novel’s debut. Still, my personal contributions of time and online platform-space were indispensable in promoting the book. That’s how this industry works. We may cloak it in humblebrags and earnestly sheepish modesty but writers cannot opt out of our own buzz and expect it to continue.

Buzzing really bugs some people. And not everyone caught in my social network puts up with me by choice. Many are connected to me by birth or other kinds of social superglue. They’d have a hard time tuning out my book promotion racket if they found it annoying. I know it. I’m sorry. And if I want to keep working in this field, I have to subject them to it anyway.

This is where not sharing my rejection becomes social after all. If I was more like Sarah — reporting setbacks with frank optimism, not fishing for compliments — maybe my good news would be easier for onlookers to stomach when it finally comes along. Talking about it would seem more balanced, less like a double standard. I wouldn’t be a humblebragger. I’d be simply humbled. Maybe it’s selfish — even dishonest — of me to advance only good news.

Here’s some honesty. I’m not yet emotionally equipped to post my rejections. I probably never will be. While doing so may be useful for writers like Sarah, and satisfying for a few fed-up readers, it has no value for me. It hurts. I won’t do it.

It’d be like publicly posting something about asking someone to love me and having them turn me down. Marketing writing is actually a lot like dating. Some people want to chronicle every detail of the chase, every high and low; some don’t. In my dating days I was never one to announce I liked a guy until he’d already made a very clear first move. It’s not that I never pined for anyone. It’s just that I didn’t talk about it. That’s how I write too – never announcing my submissions until a successful deal is struck. Neither approach to dating or to writing makes anyone selfish or bad. It’s a matter of discretion, not a character flaw.

I’ll always have more to lose, more to suffer, in flaunting my failures than anyone will have to gain in inspecting them. I still just need to move on. This is a tough business. Trust me: I do get bad news, plenty of it. In lieu of public rejection letters, let’s let this post stand as the official, general acknowledgement of all my bad news, past, present, and in perpetuity. It will remain here for easy reference any time my good news feed gets insufferable.

Family Christmas Newsletters: Confessions and Unsolicited Tips

My cousin, Rachel, composed and photographed her perfectly lovely husband and cat to make this and win at Christmas cards.

My cousin, Rachel, composed and photographed this to win at Christmas cards.

The year I moved house, finished construction on our basement, gestated and started raising my fifth son, I didn’t get much writing done.  The only thing I published that year was a Christmas newsletter all about my immediate family.

Some people hate reading letters like these.  I know that.  I don’t send them to everyone – like the person who once soundly told me off for “always bragging.”  He gets an empty card with a hand-scrawled inscription and just as much love as everyone else.  The letters aren’t meant to please me but the people on my mailing list — good will toward men, and all that.  I hope anyone who isn’t made merry by my letter throws it in a snowbank on the way home from the mailbox.

For letter-writers, there are lots of ways to approach the family Christmas newsletter.  An artsy friend of mine wrote hers as an acrostic poem.  My Manga-loving sister-in-law once included an original, hand-drawn cartoon in hers.  I have a family of cousins who usually aim for the absurd – cats and paganism and stuff.  And I have a friend from a town called Spring Coulee who doesn’t use any gimmicks but always manages to dash off a letter that’s hilarious and real and totally charming.

Don’t misunderstand.  I like conventional Christmas letters too — the blessing-counting, the press releases, the shine-a-grams.  If I stopped getting them, I’d be very sad.  I love them.  But I love the wacky letters.

To write, mail, or post either kind of letter is to run the hazard of spreading Christmas cringing along with Christmas cheer.  It takes guts to attempt a holiday year-in-review letter.  Sometimes, we all get it wrong.  With my husband’s job, I find it hard to write a letter without the words “rape” or “murder” and there might be people on my list who dread reading about it.

Still, here’s a list from imperfect, sometimes-offensive me sharing my personal preferences for Christmas newsletters — some tips on how to keep me smiling all the way to the “Happy New Year” at the end.

1)      Good News, Bad News – We’ve all got good news and bad news.  A letter that’s nothing but good news is not going to be seen as dishonest or deceptive.  We should all know enough about the human condition to be able to assume that the year had some crud in it that didn’t make it into the letter.  Bad news shouldn’t come from an ink-jet.  It’s for the hand-written note on the inside of the card for people we only communicate with through Christmas cards – and there aren’t many people like that anymore.

Often, bad news is embarrassing for the people involved.  That makes it embarrassing for readers too — like witnessing a public shaming.  It’s one thing to say the cat ran away or someone broke her arm in a heroic feat of sports.  It’s another thing to report that someone’s weight is out of control or that he has a court-date.  If telling bad news isn’t necessary, leave it out.  If letter-writers can spin bad news with the right kind of humor or hope or, if it’s already well-known, nod to it gently and obliquely, they might get away with sharing it.  Get an editor to confirm if this has been done successfully.  And when in doubt, leave it out.  For the love of all that is holidays, leave it out.

2)      Keep it short.  Christmas letters are an exercise in pith.  Don’t waste space waxing lyrical about snowflakes or telling readers how every bit of news should make us feel.  We can assume someone was happy about finishing the marathon without being told.  If we’re the kind of people who sat down to read the letter in the first place, we’re probably the kind of people who can empathize between the lines.

3)      Avoid the hallmarks of bragging.  Apparently, I haven’t been very good at this.  But may I suggest avoiding the braggiest of all brag words: proud.  For some people – and we can never be sure for whom – the word proud can’t be separated from implications of feeling superior.  Even if we are feeling this way, we shouldn’t admit it in the Christmas letter.  As we write about the best parts of our lives, we’ll probably find that the word “pleased” serves just as well as “proud” anyway.  It expresses all the happiness we’ve felt without running the risk of offending readers prone to feeling oppressed by other people’s good fortune.

4)      Make sure the news we share is rightfully ours.  This is about more than respecting privacy.  Even within families, there’s a hierarchy of ownership over news.  If my sister finds out the sex of her unborn baby, it certainly affects me as the baby’s aunt but I can’t mention it in my newsletter until my sister has had a chance to tell everyone first.  She’s closer to the news so her claim on it supersedes mine and I defer to her on how it’s spread.  The newsletter should be about our own small world where we are the experts and owners of everything.

5)      Avoid predictions.  It might be hard for readers to remember what’s actually come to pass and what we only hoped would happen.  It’s going to be awkward next year when we have to answer to past unfulfilled predictions and “un-tell” the good news we thought we’d be sharing.

6)      Illustrate.  Don’t use lists of vague adjectives to express something that can be told with an example or quick anecdote.  All journalism — including amateur holiday journalism — is essentially storytelling.  Good reporting makes the letter memorable and gives the people in it the character they deserve.  Concrete experiences and direct quotes make for a good newspaper and a good family Christmas newsletter.

I could add something like “be yourself” but, really, that can’t be helped.  Maybe a better parting idea would be that we might enjoy our letters more if they read like something we would like to receive ourselves.  If it’s wacky, so be it.  If it’s stodgy, that’s fine too.  People on our mailing lists already love us.  They’ll forgive us a few cringes.  And we’ll forgive them too.